Selected Work

Portfolio

A selection of campaigns and projects that demonstrate strategic thinking, creative execution, and measurable results.

012024
Media RelationsStrategy

Global Tech Brand Launch

Placeholder Tech Corp

Led the communications strategy for a major technology product launch across 12 international markets. Coordinated with local PR agencies, secured 150+ media placements, and managed executive spokesperson training.

150+ media placements
12 markets covered
30% brand awareness lift
022023
Crisis PRMessaging

Crisis Communication Campaign

Placeholder Fortune 500

Managed reputation recovery for a Fortune 500 company during a high-profile media crisis. Developed key messaging framework, coordinated with legal team, and executed a phased communications plan that successfully restored public trust.

Sentiment recovery in 6 weeks
Zero executive departures
Maintained key partnerships
032023
Brand StrategyStartup

Startup Brand Identity & PR

Placeholder Fintech Startup

Built brand narrative and media presence for a Series A fintech startup from the ground up. Developed brand voice guidelines, secured founder profiles in tier-1 publications, and established thought leadership program.

Featured in 5 tier-1 outlets
2x social following growth
Series B announcement coverage
042022
Digital PRInfluencer

Digital PR & Influencer Campaign

Placeholder Consumer Brand

Designed and executed an integrated digital PR campaign combining traditional media outreach with influencer partnerships. Achieved viral reach through strategic content seeding and community engagement.

5M+ organic impressions
200+ influencer mentions
40% website traffic increase
052022
Corporate CommsMedia Relations

Annual Corporate Communications

Placeholder Enterprise Group

Managed year-round corporate communications for a major enterprise group including quarterly earnings announcements, executive thought leadership, and industry event presence.

Consistent media coverage
CEO ranked top 10 industry voice
3 major award wins
062021
Non-profitStorytelling

NGO Awareness Campaign

Placeholder Foundation

Developed and executed a public awareness campaign for a non-profit organization focused on environmental sustainability. Created compelling storytelling assets and secured pro-bono media coverage.

300% donation increase
National TV feature
10K new supporters

Interested in working together?

Get in touch